WELL VERSED

A CREATIVE JOURNAL BY CAPRICE

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What AI Means in Fashion.

Discover how AI is transforming fashion. Learn where artificial intelligence adds value, where it falls short, and how executives can use AI strategically to drive growth.

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The currency of Language.

Once upon a time, words were so revered they were believed to be magic.

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Why Growth Needs Imagination.

Five weeks, no human script, no human director. Puma’s latest ad was generated entirely by AI. The speed was impressive, but does efficiency equal emotion?

Caprice Digital 28/05/2019 Caprice Digital 28/05/2019

Green Claims Scrapped.

In the absence of regulation, the brands that thrive will be those that set higher standards for themselves.

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WELL VERSED

What AI Means in Fashion.

The currency of Language.

Why Growth Needs Imagination.

Green Claims Scrapped.

Work with Us

Thank you for connecting with Caprice Digital.

We look forward to continuing the conversation.